You're capable. Your product works. But something's not scaling cleanly.
In a private 1-to-1, one-week diagnostic sprint, I help you see the constraint you can't see from the inside - and lock the decision you've been avoiding.
Left unresolved, these issues quietly compound - in wasted effort, missed revenue, and stalled momentum.
This is for you if:
You'll recognize yourself here...
- ✕ You're technically competent, but you suspect you're framing the problem wrong - so you keep optimizing things that don't move the needle
- ✕ You can't explain your business in one sentence that makes people lean in - which makes sales, hiring, and partnerships harder than they should be
- ✕ You have multiple priorities and no clear way to choose - so time gets spread thin and nothing compounds
- ✕ You're not failing, but momentum isn't building - revenue comes in bursts instead of predictably
- ✕ Sales feel inconsistent, and you can't clearly explain why someone buys - which makes growth hard to repeat
- ✕ You keep revisiting the same strategic decisions - delaying commitments that could unlock progress
- ✕ You know something structural is off, but you can't name it - so you hesitate to make bold moves
- ✕ Competitors with weaker products are scaling faster - because their positioning and focus are clearer
Your problem isn't effort. It's diagnosis.
The real issue:
You're smart. Your product works. You're executing.
But you can't see your own blind spot.
That's not a failure. That's perspective. You need someone who's seen this pattern 300+ times - and can tell you what you're missing in 90 minutes.
Here's exactly what you get:
This is what $997 buys you. Line by line.
90-Minute Private Diagnostic Session
A focused, one-on-one session where I lead the conversation and pressure-test how you're thinking about your business. We examine your positioning, priorities, narrative, and momentum to identify the primary constraint that's actually holding progress back - not just the visible symptoms.
This is direct, candid, and structured. No slides. No teaching. No generic advice.
Written Diagnostic Memo
You'll receive a clear, written memo that captures the diagnosis in plain language. It outlines what's broken, why it matters, what to stop doing immediately, and where to focus next.
This is not a generic strategy document. It's a practical reference you can return to when things start to drift again.
One Strategic Decision Locked
We identify the decision you've been circling or avoiding and bring it into the open. Together, we pressure-test the options, clarify trade-offs, and commit to a clear direction - with the reasoning documented.
The goal is to eliminate second-guessing and give you something solid to act on.
30-Day Focus Plan
You'll leave with a clear sense of what actually matters for the next 30 days - and what doesn't. This is a tight prioritization, not a long to-do list.
The intent is to reduce noise, prevent distraction, and give you a short window of focused execution.
Positioning Clarified (when relevant)
If positioning is part of the constraint, we work to distill your business into a clear, defensible one-sentence articulation. This helps you explain what you do without rambling or over-explaining.
If positioning isn't the issue, we don't force it.
Stop-Doing List
You'll get explicit guidance on which priorities, initiatives, or distractions to kill immediately. These are the things quietly draining time, attention, or leverage.
For many founders, this list alone frees up hours every week.
End-of-Sprint Review
A short follow-up to clarify open questions, reinforce the diagnosis, and confirm next steps. This is about removing any remaining ambiguity before you move forward.
The sprint ends cleanly, with no loose ends.
Who's doing the diagnosis
My name is Mash Bonigala.
I've spent the last 30+ years building, scaling, and exiting businesses - including an acquisition by Adobe - and working inside hundreds of organizations on positioning, strategy, and growth.
What founders bring me in for isn't motivation or tactics.
It's judgment.
I'm usually called when:
- effort is high but leverage is low
- decisions keep getting revisited
- messaging doesn't land
- growth feels fragile or inconsistent
This sprint is how I deliver that diagnosis privately and directly - without turning it into a long engagement.
Before → After
Here's what changes in 5 days:
"I have 12 things I could do and no idea which one will actually grow my business."
→ Frustration. Time wasted. Second-guessing every move.
"I know my #1 priority for the next 30 days. Everything else is noise."
→ Focus. Speed. Confidence.
"I spend 3 hours explaining my product and prospects still don't get it."
→ Exhausting. Embarrassing. No one's buying.
"I have a 30-second pitch that makes people lean in and ask how much it costs."
→ Clarity. Traction. Real conversations.
"I keep changing my positioning every quarter because nothing sticks."
→ Doubt. Constant pivoting. No momentum.
"I have a positioning statement I can commit to for the next 12 months - and I know why it works."
→ Conviction. Consistency. Compounding.
This is NOT for you if:
I'm selective about who I work with. Skip this if any of these apply:
You're pre-revenue or idea-stage. Come back when you have customers.
You want motivation or reassurance. I'm here to diagnose, not cheer.
You want tactics and templates. I give you judgment, not step-by-step.
You're looking for implementation support. I don't do the work for you.
You want ongoing access. This is a one-time diagnostic. We're done after 5 days.
You're not ready to hear what's wrong. I tell you the truth, even if it's uncomfortable.
What Founders Say
Real results from founders who got clarity and made the hard decisions.
"Mash didn't just give me a strategy - he forced me to make the one decision I'd been avoiding for 6 months. Within 30 days of our diagnostic sprint, I killed 3 of my 7 priorities and revenue jumped 40%. The clarity was worth 10x what I paid."
"I was stuck at $60K/month for 8 months. Mash identified the exact problem in our first call: my messaging was trying to sell to everyone. He gave me a 1-sentence positioning statement and my close rate doubled in 3 weeks. Best $997 I ever spent."
"I had 12 things on my to-do list and no idea which one would actually move the needle. Mash's diagnostic was brutal but necessary. He told me to stop 9 of them immediately. I focused on the 3 he recommended and hit $100K/month 6 weeks later."
"The 90-minute call was worth more than 6 months of trying to figure it out myself. Mash asked questions I'd never even thought about. By the end, I knew exactly what was broken in my business and what to fix first. No fluff, just clarity."
"I thought my problem was marketing. Mash diagnosed it in 20 minutes: my positioning was confusing and my offer was too complicated. He simplified both. My conversion rate went from 2% to 11% in one month. This diagnostic sprint changed everything."
"Mash doesn't sugarcoat anything. He told me my biggest problem was that I was working ON the wrong things. The written diagnostic memo he sent was like a playbook - I still reference it 6 months later. If you want real answers, not motivation, this is it."
A note on the framework behind the diagnosis
The diagnostic process used in this sprint is grounded in BRANDEM™ OS - a strategic framework developed and refined across 1,000+ startups and organizations worldwide.
You don't need to learn the framework or adopt any system.
It simply ensures the diagnosis isn't opinion-based.
It's pattern-based - informed by repeated exposure to how real businesses stall, drift, and regain momentum.
One-time payment. 5-day sprint. Private 1-on-1.
Only 8 spots available for January. First come, first served.
Apply Now →Apply Here
Tell me what's broken. If I can help, I'll reach out within 24 hours.